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Showing posts from May, 2025

Evolution of E-commerce Logistics & Supply Chain Management

  In a developed economy like India, evolution of e-commerce logistics represents the latest big changes in logistics and physical distribution networks, which have evolved substantially over the past 45 years or so. Let’s take a look at the Evolution of e-commerce Logistics. Table Of Contents What is logistics? Evolution of E-commerce logistics The Amazon Effect Supply chain changed to e-logistics Evolution of   e-commerce logistics setup in developed markets Mega Fulfillment centers in e-commerce logistics The parcel hubs The Delivery centers The logistics aggregator Read More:  Evolution of E-commerce Logistics & Supply Chain Management

9 Topmost Reverse Logistics Strategies

  Want to know about top strategies for suppliers to handle   reverse logistics ? Reverse logistics is the process of reusing different products and materials. It is a method of moving a particular good for either understanding its value or to make proper disposal. Remanufacturing and refurbishing can sometimes also be considered under reverse logistics. The process of carrying out reverse logistics is often a tedious job. Sometimes warehouses are flooded with an ample number of products that are waiting to get sorted. There are some products that need to go into the inventory, some need to be disposed of off, and some need to be shipped. The lot even contains products that have been returned by customers, who are waiting for their refund. Read More:  9 Topmost Reverse Logistics Strategies

10 Ways to minimize supply chain risks!

  Supply chain risks are inevitable and they come in different forms and areas. Be it a natural disaster, terrorist attack or company going bankrupt, these risks are something that cannot be overstated. According to the latest survey, more than 75% of companies were reported to face some of the other  logistics  constraints in the past twelve months and almost five companies went out of business in the past eighteen months. Different business is investing a significant amount of money behind these supply chain to extend their services to different parts of the world. But certain drawbacks often create a negative impression of that business in front of the customers. A well-functioning supply chain is very important when it comes to seamless business growth. But just like everything else, even logistics has some of its drawbacks.  This blog enlight you about some of the ways through which these supply chain risks can be managed and mitigated. Read on… Read More: ...

10 Ways to measure the performance of a Courier Company

  Want to measure the logistics performance of your courier company? Logistics work on multiple areas and they require a lot of tools to make sure that every process is being carried out in the way it should be. This is because these supply chains act as a middle-man between the sellers and the customers. So it is essential to keep this part of this loop in the track to function properly. In this blog we are going to talk about the ways to measure the logistics performance. Read on… Table Of Contents Read More:  10 Ways to measure the performance of a Courier Company

How is e-commerce logistics pricing determined?

  Where there is e-commerce, there is logistics. Going hand in hand, both of the sectors are nonfunctioning without the other. Every small to large scale business setting up their online stores needs logistics to deliver their products for them. Different companies have different rule. Some have their own logistics, while others  hire a 3PL  for carrying out their work. Irrelevant of who is coming to function, the one thing that remains common is the maintenance cost. If you have logistics, you have to invest a certain amount of money behind it to keep it going. Tying up with  courier company  involves a lot of factors. Doing proper research before signing up for one is extremely important as your entire business is dependent on these logistics functionality. A slight mistake can lead to a huge loss. This blog talks about some of the most important factors that determine logistics functioning. Read on below to find out. Read More:  How is e-commerce logisti...

How Automation is shaping the future of logistics?

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  Automation is the process of using various control systems to run or operate various organization with minimum human assistance. With the advancement of technology, every business sector is switching to automation to ease their business workflow. A detailed discussion Starting from the minor business to major industries, automation is reducing manual errors and helping to succeed in their respective field. One of the great impacts that automation had, is on the sector of logistics. Find out how automation is helping to shape the future of logistics in the detailed discussion below. It is reducing the expensive errors Automation in logistics provides extreme convenience when it comes to cutting down overall business cost. Errors in supply chain management are pretty common that often leads to a significant loss in the e-commerce business. Read More:  How Automation is shaping the future of logistics?

How much does an e-commerce website cost you?

  E-commerce business in India has flourished like no other since past decade. Retailers operating specific geographical area got a chance to explore the market nationally and globally. E-commerce has changed the face of retailing. Everything has become available to shoppers with few clicks and retailers have streamlined their online operations which have helped them to boost the revenue to new highs. So what holds back you from investing in online store development? Most probably the e-commerce website development cost is one of the aspects that make you think twice. Do you want to start your e-commerce business but wondering how much cost is involved in building your online store? Read More:  How much does an e-commerce website cost you?

How to Get Rid of Slow Moving Inventory

  Inventory management for your e-commerce business requires a constant check. As an online seller, at some point of time, you are likely to experience the situation, when your stocks are piled up and not moving as you expected. The question arises how can you get rid of that slow moving inventory. While you are busy earning profits from your top selling products, do not ignore the slow moving inventory. Because when stocks don’t move, there is a significant amount of costs attached to it. Basically, a slow-moving inventory is a stock for which there is decidedly less or no sell at all. A catalogue which you have not shipped from the past three to five months and has a relatively weak demand. Read More:  How to Get Rid of Slow Moving Inventory

Top e-commerce shipping mistakes committed by the seller

  E-commerce shipping is already a complex subject and committing mistakes here can cost you a fortune. Packaging, pricing, and delivery logistics are the three fear factors which are driving e-commerce owners crazy. Save your online business from sinking in this cut-throat e-commerce age. The potential mistakes involved in e-commerce shipping can cost massive damage to your profitability and brand reputation. Customer complaints can smash your e-commerce business in no time while you are focusing only on selling your products. These e-commerce shipping mistakes may cost you big if you don’t get them right at the earliest. 1. Relying only on one carrier Read More:  Top e-commerce shipping mistakes committed by the seller

E-commerce delivery trends that give customer positive experience

  To all e-commerce retailers, you can’t afford to take a vacation when it comes to delivering customer experience. E-commerce delivery trends is exploited almost by every nook and corner in India. Then what difference do you make to stand out from the crowd? We are in the new industrial age of “experience economy” where customer experience is uber important for e-commerce success. Customer prefers not just tangible product and product benefits but the overall delightful interaction they have with your brand. A study says that the customer experience will overtake the product pricing as a critical competition and differentiation factor. Read More:  E-commerce delivery trends that give customer positive experience

E-commerce growth hacking tips from the experts

  Why do you need to know about e-commerce growth hacking? Unlike marketplaces, sellers with their own online stores have a different game. They have complete control over their business and its operations. Starting from brand building to the customer experience, they have the freedom to shape and maintain their image. However, with this freedom, store owners may not have the expertise to scale it up and outperform. In today’s world of e-commerce, there are thousands of ways to scale, some focus on product margins, whereas some focus of  delivering better customer experience , some focus on the specific product line and the list go on. Neither way is necessarily right or wrong. Read More:  E-commerce growth hacking tips from the experts

10 ideas worth trying for customer happiness!

  It is always a better idea to retain your existing customers. Customer happiness is something more than just meeting their needs. Customer happiness is all about creating an outstanding experience for your customers. It is the factor behind the idea of life-long and loyal customers. These ten ideas for customer happiness have the potential to  boost your e-commerce business  retaining existing customers while opening doors for the pool of new customers. 1.  Send personalized “Thank You” notes People prefer individual treatment rather than a standard approach, and your customers are no exception. Imagine you get a personalised note along with the product box from the brand you just purchased a jewelry from for yourself or your loved one. That smirk and aww after seeing that note is customer happiness. Read More:  10 ideas worth trying for customer happiness!

How to fulfill Logistics expectations of online customers

  It had become quite old when people used to buy online because of the lower prices of products. Nowadays people order online because of many reasons including product quality, delivery speed, in short, the overall experience with a brand. Today customers demand both choice and flexibility when it comes to receiving their online purchase. Your customers won’t mind leaving the shopping cart abandoned if they don’t find satisfactory delivery options. A purchase is made to satisfy a need or want, and delivery is the key to how quickly this need is fulfilled. Today, your e-commerce delivery strategy is more critical than ever. Unlike the previous generation, today people are seamlessly integrating with digital technology and choices in everyday life. This is the reason they also expect fast and seamless customer experience in e-commerce. Read More:  How to fulfill Logistics expectations of online customers

Why an e-commerce seller should focus on quality rather than price?

  When there is no competition, there is no business either. Every business has competition regardless of its size & product. Also, when there is a competition, there is a price war. When your products are selling for the same or lower price on Amazon, it is difficult to meet the break-even point and make a profit. Forget about marketplaces; you are not the only seller for particular products unless you are selling something really unique which no one has thought of. Cutting off the product price doesn’t guarantee to beat the e-commerce price race. Lowering your prices to beat these big e-commerce giants is foolishness. You might end up making massive losses and eventually step out from the market at all. In this article, we are going to discuss how to win when your competitors drop their price. Read More:  Why an e-commerce seller should focus on quality rather than price?

The perfect e-commerce content marketing strategy

  There is a lot of noise on content marketing. For those who have little idea about what is content marketing, let me give you a brief. E-commerce content marketing strategy is about providing valuable information to readers. It’s all about educating, entertaining and giving value to your customers to gain trust in your brand. Content marketing is not  only  about selling your products. It is about helping your target audience to make informed decisions. In a broader perspective, e-commerce content marketing strategy is an effort of  marketing your brand  and products through sharing of informative, entertaining and insightful information which creates value for the readers. Read More:  The perfect e-commerce content marketing strategy

10 email marketing tips to boost your e-commerce business

  The biggest challenge about running an online store is that you cannot interact with your customers in-person. Email marketing tips for e-commerce is not just about selling but building strong relations with your customers. If you are not using e-commerce email marketing in your  marketing strategy , you are missing out the tremendous potential for your sales funnel. You are an entrepreneur recently launched an online store, there are chances you do not have much time to invest in marketing research. However, it is advisable to make an effort to invest your time in email marketing to make the most of it. If used successfully, email campaigns are highly influential sales tool. However, it is spam and a waste of time when used poorly. Read More:  10 email marketing tips to boost your e-commerce business

7 Ways To Reduce Your E-commerce Shipping Cost

  A study shows that e-commerce shipping charges are the primary reasons for the abandoned carts. This is the point where many of your customers left the shopping cart without proceeding to the checkout as they see the additional shipping charged they have to pay exclusive of the actual product pricing. Shipping costs for your online store are a huge pain. Whether you are a small or large seller, no doubt you have felt the pain of shipping costs and many a time, the number of abandoned items on your dashboard. Today, free shipping has become so familiar and expected by your customers. Cutting down your e-commerce shipping costs will surely help you make more profit and possibly grow your sales. Are there any proven ways to cut down your shipping costs? Read More: 7 Ways To Reduce Your E-commerce Shipping Cost

Boost your e-commerce sales with Gift Wrapping services

 You might be thinking how this tiny thing can help me with boosting my e-commerce sales and profit, right? Gift wrapping is a simple add-on service which might seem insignificant, but it can have a considerable impact on the level of service you provide to your customers and resulting increase in the e-commerce sales and average order value. Let’s take an example; you want to send a Christmas gift to your friend. Are you going to send the gift without wrapping? Alternatively, you going to order the package at your doorstep and then take the pain to buy the wrapping material and do it by yourself? No right? This sounds time-consuming. Don’t you think your customer might find it frustrating to wrap the gift on their own! Some people think that gift wrapping is a part of the fun but not all. A large group of people find it time-consuming and difficult to do. Read More: Boost your e-commerce sales with Gift Wrapping services

How to identify and improve UX problems of your e-commerce website

 Do you sometimes get a good feeling when your customer is frequently browsing your online store? If you want to make your online store more active, you’ll likely be selling experience before selling the actual product. What makes successful e-commerce stores successful? Web design and good customer experience are the best marketing tools at your disposal. By providing your customers with excellent user experience, not only will they spend more time in your e-commerce store and be compelled to make a purchase, but they will also keep coming back to check out your new offers. The feeling of comfort the sense of pleasure; the belief that somebody cares when you’re offered good user experience. Read More: How to identify and improve UX problems of your e-commerce website

7 Best e-commerce shipping strategies for all businesses

 E-commerce shipping is one of the most significant and most pressing business concerns for e-commerce retailers. Modern consumers are expecting prompt revert while shopping online. They expect the companies they support to send out their orders as quickly. When it comes to customer loyalty, shipping speeds and costs are more important than ever. Higher transportation costs hurt your margins, as well as they may push away potential clients who have a significant desire for internet shopping. A bad experience or a high cost could send them to your rivals. So, what can you do to prevent this from happening? You need to analyze your company’s shipping strategies and find new ways to reduce the expenses. Here are seven best things need to consider: Read More: 7 Best e-commerce shipping strategies for all businesses